Who is Rich Barretta
Rich Barretta is widely known as the top trainer, and an innovator in the fitness industry. Rich started as a bodybuilder in the 1980’s, winning every title he competed for, including the prestigious Mr. America title in 1987. Rich toured as Mr. America, giving training seminars, as well as guest posing, as far away as Australia. After his Mr. A win, he trained top athletes including the USFL Philadelphia Stars, Team Foxcatcher’s triathletes, and Olympic wrestlers. Rich used his innovative techniques to improve their athletic performance and endurance, and bring them to the highest levels of their sport. In 1990, Rich assembled his own bodybuilding team, which was notorious for dominating every show in the Philadelphia area. In the early 90’s, Rich made his way to NYC, where he put personal training on the map. First, he built trainers for David Barton Gym, and then moved on to Equinox in ‘92 to help them build a personal training empire. At Equinox Rich taught his training methods and built a training staff of over 300 trainers. In the late 90’s, Rich moved on from building trainers for Equinox because he saw the industry was changing. The corporate world of gyms was killing the art of training, as certifying trainers in a weekend became the norm. In ’98, Rich opened his own gym, Duomo, where he again built an incredible staff of trainers. It was during this time that Rich created his signature AFTERBURN™️ class. By 2007, Rich was looking to move away from the 24,000sf Duomo to focus on Private Training. In 2008 Rich opened RBPT where he built the top private training studio in NYC. Once again, Rich saw the industry changing, as personal training rates quickly became unaffordable. Because of this, Rich has come up with a plan to change the game he created 3 decades ago. He brought back his signature AFTERBURN™️ method and offers it as private or semi-private training.
Working one-on-one with Rich, he uses his Target Training™️ method to teach the best form to target muscles. With Target Training™️ specific anatomical movements are used to target specific muscles. Target Training™️ is not just lifting weights. Rich targets not just the beach muscles, but all the little secondary muscles that help strengthen the body structurally. He works the muscles' range of motion, while keeping it under tension. Target Training™️ can shape muscles and add size, increase endurance and performance, or lean out the body. Rich has used this method on many of Hollywood’s biggest stars to get them ready for their craft, such as Liev Schrieber as Sabretooth in X-Men. Rich also works with professional athletes like 2-time MVP Steve Nash, and NY Magazine’s Michael Hirschorn, who featured his experience of losing 80 lbs in 20 weeks with Rich in an article. Rich also works with David Blaine, who pushes the limits of his body like no one else. Training privately with Rich is expensive, and his book is typically full, but with AFTERBURN™️, Rich found a way to make private training effective, affordable, and most of all, fun! There’s nothing else like AFTERBURN™️ out there; mostly because there’s no one else like Rich.
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